Who We Are

The MedTech Minute is a newsletter and media brand operated by Michelle and Joseph Snyder, based in The Woodlands, Texas. We publish twice-weekly briefings covering the MedTech industry — deals, FDA actions, funding rounds, and AI developments.

You can reach us at: themedtechminutenewsletter@gmail.com

What Information We Collect

We collect the following information when you subscribe to our newsletter:

• Email address — required to send you the newsletter
• Name — optional, used to personalize communications
• Signup source — how you found us (e.g., website, social media), used to understand our audience
• Signup date — timestamp of when you subscribed

We may also collect non-personally identifiable usage data (page visits, click events) via analytics tools to understand how our website and emails perform.

How We Use Your Information

We use your information to:

• Deliver The MedTech Minute newsletter to your inbox
• Send occasional announcements about new features, launch updates, or editorial changes
• Understand our subscriber base and improve our content
• Comply with legal obligations

We do not use your email address for advertising targeting beyond our own newsletter. We do not sell, rent, or trade your personal information to third parties.

Email Service Provider (Beehiiv)

We use Beehiiv to manage our subscriber list and distribute our newsletter. When you subscribe, your email address and name are transmitted to Beehiiv's servers for storage and delivery. Beehiiv's privacy practices are governed by their own Privacy Policy.

Beehiiv may use standard email analytics (open rates, click tracking) to help us understand newsletter performance. This data is aggregated and used solely to improve our content.

Cookies & Analytics

Our website uses cookies and similar tracking technologies to:

• Track page visits and visitor counts (analytics)
• Remember preferences and session state
• Measure the effectiveness of our advertising campaigns

We use analytics tools including Polsia Analytics (a first-party analytics beacon) to measure site traffic. No personally identifiable information is stored in these analytics.

You can disable cookies in your browser settings. Note that doing so may affect the functionality of some features on our site.

Advertising (TikTok & Meta)

We run paid advertising campaigns on TikTok and Meta (Facebook and Instagram) to grow our subscriber base. These platforms may place cookies or pixels on your browser when you visit our site, which enables them to:

• Measure the effectiveness of our ads
• Show our ads to people who have visited our website (retargeting)
• Build lookalike audiences based on anonymous behavioral data

The data collected by these pixels is subject to Meta's Privacy Policy and TikTok's Privacy Policy. You can opt out of interest-based advertising through your ad settings on each platform.

Sponsored Content

The MedTech Minute may include sponsored content, advertisements, or affiliate links in our newsletter and on our website. Sponsored content will be clearly labeled. We only partner with companies relevant to the MedTech industry. Sponsor companies do not receive your personal information.

Data Retention

We retain your email address and subscription data for as long as you remain a subscriber. If you unsubscribe, we will remove you from our active mailing list within 10 business days. We may retain anonymized aggregate data (e.g., total subscriber counts) indefinitely for analytics purposes.

Your Rights

You have the right to:

• Unsubscribe — Click the unsubscribe link at the bottom of any newsletter email at any time
• Access — Request a copy of the personal data we hold about you
• Deletion — Request that we delete your personal data from our systems
• Correction — Request that we correct inaccurate information

To exercise any of these rights, email us at themedtechminutenewsletter@gmail.com.

Children's Privacy

The MedTech Minute is intended for professionals and is not directed at children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such data, please contact us immediately.

Security

We take reasonable technical and organizational measures to protect your personal information from unauthorized access, loss, or misuse. Subscriber data is stored in a secured database with access controls. However, no method of transmission over the internet is 100% secure.

Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we'll update the "Last updated" date at the top of this page. Material changes may also be communicated via newsletter. Your continued subscription after a policy change constitutes acceptance of the updated policy.

California Privacy Rights (CCPA)

If you are a California resident, the California Consumer Privacy Act (CCPA) grants you specific rights regarding your personal information. This section describes those rights and how to exercise them.

Categories of personal information we collect:

• Identifiers — email address, name
• Internet or network activity — page visits, click events (non-personally identifiable)
• Inferences — subscriber source and signup date used to understand our audience

We do not sell your personal information. We do not sell, rent, or share your personal data with third parties for their own marketing purposes.

As a California resident, you have the right to:

• Know — Request disclosure of the categories and specific pieces of personal information we have collected about you, the sources of collection, the business purpose, and the categories of third parties with whom we share it
• Delete — Request that we delete personal information we have collected from you, subject to certain exceptions
• Correct — Request that we correct inaccurate personal information we maintain about you
• Opt Out — Opt out of the sale or sharing of your personal information (we do not sell personal information)
• Non-Discrimination — We will not discriminate against you for exercising any of your CCPA rights
• Limit Use of Sensitive Personal Information — We do not collect sensitive personal information as defined under the CCPA

To submit a verifiable consumer request, contact us at themedtechminutenewsletter@gmail.com with the subject line “California Privacy Request.” We will respond within 45 days of receiving a verifiable request. You may designate an authorized agent to submit a request on your behalf.

You may also submit requests for information or deletion by emailing us directly. We will verify your identity before processing your request.

Contact Us

If you have any questions about this Privacy Policy, please contact us:

• Email: themedtechminutenewsletter@gmail.com
• The MedTech Minute · The Woodlands, Texas